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Tansy Apparel

Tansy (Tanacetum vulgare) is a perennial, herbaceous flowering plant of the aster family, native to temperate Europe and Asia. It has been introduced to other parts of the world, including North America, and in some areas has become invasive.

For this client, her needs were simple, she loved tansy’s and wanted something that would stand up strong in the Yoga world of Lulu’s, Athleta’s ,and more. This design is a symmetrical take on a flower using the Tansy gold paired with whimsical and sharp text to give it an over all playful feel, just as a yoga brand should feel.

TANSY APPAREL

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